How do I choose the best serum for my skin?

Playing cupid: How do I find the serum that’s right for me? In the search for our best-ever-skin, it’s common to have a bathroom shelf line-up with every serum there is going. Whenever a new serum trends, is recommended to us, or promises us that this really is the one that will work, we snap it up. But the bad news (or good news if you’re feeling ‘glass half full’) is that not all serums will work for everyone. But, once you find the one (or ones) that your skin responds well to, welcoming it with open arms, and giving you your all-day glow, then you’re in for a lifetime of happiness. We’re here to play matchmaker. Step one: Identify your skin concern This one should be easy. Serums are specific, targeted treatments meaning they tend to yield one main result. When you choose one, you want to be sure it’s going to do exactly what you’re looking for it to do. Serums – as a whole - can address a multitude of concerns, from dark spots to wrinkles to overall dullness. Chances are if you’re here, reading this blog, you’re already aware of what your main skin concern is and if you’re not it’s as simple as asking yourself “if I had one wish from a skin genie, what would it be?” It might be that your skin feels like it's lost its bounce, maybe you keep seeing new lines every time you look in the mirror, or that you’re starting to look more and more like a great aunt than you would like. Don’t worry. There’s a serum for that. What serum is right for me? My skin is dull We almost get excited when we hear this from the Trilogy community—and that’s because we have the solution. Vitamin C is a powerhouse in skincare and dullness doesn’t stand a chance against our Vitamin C+ Super Serum. This all-in-one serum is packed with 10% vitamin C and eight natural actives including bio-retinol, vegan collagen, peptides, ceramides, AHAs, and hyaluronic acid.It’s designed to brighten skin, smooth texture, and fight pigmentation, all while being dermatologically tested and suitable for sensitive skin. The silky, mattifying texture makes it perfect for daily use, and it delivers visible results without irritation. If your skin’s feeling flat or tired, this is your glow-up in a bottle. My skin is ageing To fight signs of ageing, the trick lies in boosting hydration, collagen, and firmness. Enter new & improved Nutrient Plus Firming Serum. Reformulated for even better results, this age-defying serum fights 7 signs of ageing with proven natural actives for noticeably younger looking skin. Now with ingredient IBR-Snowflake® (also known as natures botox), get ready for smooth skin and reduced wrinkle appearance. It boasts amino acids to smooth fine lines, Glycablend, our potent seed complex which encourages collagen production, plant-derived hyaluronic acid to plump and hydrate skin, and liquorice and mulberry to brighten and glow. The answer to all your ageing skin concerns in one 30ml bottle. My skin needs deep hydration We all experience dryness from time to time—especially in the cooler months. Some of us, though, will find our skin is dry year-round. Medication, our environment, and our genes can all play a role in dehydrated skin. So in addition to keeping up with our 8 glasses a day, we need to protect our skin barrier to both add moisture and prevent moisture loss.The Hyaluronic Acid+ Ultra Serum is a lightweight yet powerful hydration serum that delivers instant moisture and long-lasting comfort. Hyaluronic acid attracts water to the skin and holds it there, helping to plump and smooth the surface. It’s also dermatologically tested and suitable for sensitive skin, making it a perfect everyday serum for dry or dehydrated complexions. My skin is both oily and dry Combination skin is when we have both oily and dry skin. Usually, we get an oily T-zone (forehead, nose, chin) and have dry skin everywhere else. When this happens, it’s a sign our skin needs equilibrium and we do this with resurfacing.This is where acids play such an important role. Acids like AHA dissolve and remove the dead skin cells and oils that sit at the top layer of our skin. In removing this, it encourages cell turnover and reveals brighter, more even skin.Our AHA Resurfacing Serum has LIME PEARL which gently exfoliates and Prickly Pear and hyaluronic acid to hydrate. It might seem like oily skin doesn’t need hydration but often our bodies produce more oil (sebum) because we’re not giving it enough moisturiser. In addition to removing flaky skin, exfoliating with acid makes our skin a clean slate and allows all the rest of our products work harder and more efficiently (including our moisturiser) by better penetrating the skin.